Not sure how to stick out amongst other sales people? What makes people want to buy from you?
Personalizing your brand is one of the undeniable ways to make sure you get noticed, especially on the Internet where millions of people are competing for the same sales you are.
iBoomerang offers full packages that give you an excellent opportunity to personalize your brand.
3 Things You Need to Better Personalize Your Brand
If you are an online salesperson, the most essential part to your business is your website. iBoomerang will create a branded website for you, making online selling incredibly easy. Making your website suitable to your brand is what will really draw customers to your website. iBoomerang brings you the easiest way to do this.
Short-cut URL: iBoomerang will help you personalize your website by giving you a shorter, more memorable domain name. Ordering a short-cut URL for your website will make your website more memorable and better cater to your ideal clientele. For example, if I was selling online insurance, a memorable site name for my website could be insurancebyrachael.com. It is more catchy and would make word-of-mouth advertising much simpler than an elongated URL.
A blog is a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style. As a personal branding tool, blogging is a way for you to increase your personal credibility and bring extra traffic to your website by showing your expertise in your industry and posting about topics you are interested in/knowledgeable about. Blog about new products, topics that relate to your business, and ways that these products and topics can potentially benefit your customers. Since a blog is a more conversational type of informational article, you can add in your own personality and styling to your writing, making your brand unique and interesting. In addition, you can cross-share blog posts on social media and your website in order to draw a larger audience.
Original Social Media Pages
Social media is a way to produce two-sided conversations and interactions between you and your customers. Social media is imperative as a tool to spread your name and business out to as many platforms as possible, connect with clients, and help spread news about your business. You can set up your social media pages to better exude your brand persona and use it as free advertising, by posting your blog posts to your social media pages to generate more traffic back to your website.
Not a pro at social media? No problem–I suggest at least creating a LinkedIn page or Facebook business page first. These platforms are the best for creating connections with business partners and potential clients. A Facebook business page makes it easy to keep your clients up-to-date with your products and business if they simply “like” your page.
Try one or more of these strategies and start individualizing your brand!